✨ Ricardo Rojas Hair Care Lot - Shampoo • Conditioner • Treatments • Styling

Total SRP : $2,140,173.09 | Selling Price : $321,025.96
Units : 51,001 | Cost / Unit : $6.29

✨ Collection Overview

Deep-quantity, single-brand assortment of Ricardo Rojas hair care products spanning complete shampoo and conditioner programs, intensive treatments, finishing serum, and volumizing styling spray. The 11-SKU manifest covers several benefit-led routines, including everyday shine, coconut-powered hydration, added volume, color maintenance, repair, texture, and finishing. Product formulas feature ingredients such as yerba maté, coconut oil, goji antioxidants, keratin, rosemary extract, sea buckthorn oil, essential vitamins, and nourishing oils. With individual SRP values ranging from $34 to $55 and an average Cost / Unit of just $6.29, this cohesive assortment supports beauty retailers, salons, ecommerce sellers, subscription programs, and discount operators seeking recognizable presentation with significant pricing flexibility.

📊 SKU Spotlight

• Luxurious Mask — 10,098u • $55 SRP ea
  Largest unit position and highest-SRP item in the assortment. Intensive hair mask formulated with vitamins, minerals, oils, and natural silicon to support moisture, elasticity, nourishment, and shine.
• Amore Hair Serum 50Ml — 10,088u • $49 SRP ea
  Finishing and styling serum featuring yerba maté, sea buckthorn oil, and beeswax. Supports shine, texture, definition, and polished finished looks across multiple hair routines.
• Full Blown Volumizing Styling Spray 100Ml — 10,049u • $38 SRP ea
  High-volume styling position formulated with keratin, yerba maté, and rosemary extract. Designed for root-to-end fullness, blowout support, bounce, curling, and setting applications.
• Yerba Maté Super Shine Everyday Shampoo & Conditioner — 5,181u combined • $34–$34.99 SRP
  Coordinated everyday cleansing and conditioning program centered on lightweight nourishment, movement, volume, and shine, with the brand's Argentine orange blossom fragrance profile.
• Hydrate Coco Nourishing Shampoo & Conditioner — 5,199u combined • $34 SRP ea
  Coconut-focused hydration pair blending yerba maté and coconut oil. The program is positioned for nourishing, detangling, softness, and lustrous shine across multiple hair types.
• Goji Ultra Volume Shampoo & Conditioner — 5,191u combined • $34 SRP ea
  Matched volumizing program using antioxidant-focused formulas to support fullness, root lift, elasticity, and a smooth finish without excessive weight.
• Rich Color Maintenance Shampoo & Conditioner — 5,195u combined • $34 SRP ea
  Benefit-specific program for color-treated and highlighted hair, emphasizing moisture, reduced fading, cuticle sealing, softness, manageability, and restored shine.

⚡ Why This Capsule Wins

• Complete hair care architecture: Four coordinated shampoo-and-conditioner programs are supported by a mask, serum, and styling spray, enabling full-routine merchandising rather than isolated-item selling.
• Deep quantity across every function: More than 10,000 units each of the mask, serum, and styling spray provide substantial inventory depth, while the cleansing and conditioning programs maintain closely matched quantities.
• Benefit-led segmentation: Shine, hydration, volume, color care, repair, and styling create clear merchandising stories for physical retail, salon supply, ecommerce, and promotional programs.
• Single-brand consistency: One brand across all 51,001 units simplifies listing creation, visual presentation, advertising, bundle development, and multi-channel inventory organization.
• Strong SRP-to-cost spread: Products carrying $34–$55 individual SRP values are offered at an average Cost / Unit of $6.29, supporting multiple resale price tiers and promotional strategies.

💸 Profit Playbook

• Routine bundles: Pair each shampoo with its corresponding conditioner to create dedicated Everyday Shine, Hydrate Coco, Goji Volume, and Rich Color programs.
• Three-step upgrades: Add the Luxurious Mask, Amore Hair Serum, or Full Blown Styling Spray to shampoo-and-conditioner sets to increase bundle value and units sold per transaction.
• Good-better-best structure: Merchandise shampoo or conditioner as the opening tier, matched pairs as the middle tier, and complete treatment-and-styling routines as the premium offer.
• Channel segmentation: Allocate matched care programs to salons and beauty retailers while using the deep-quantity mask, serum, and spray positions for ecommerce, promotional packs, subscription programs, and marketplace listings.
• Benefit-based displays: Organize inventory around hydration, volume, shine, color maintenance, and repair so buyers can quickly identify complete product families and expand their assortment by hair-care objective.

🚚 Shipping Notes

Inventory ships pallet-ready; we coordinate pickup or nationwide freight with your preferred carrier.

Disclaimer: Sold by manifest; slight unit variance & minor packaging scuffs possible.