🏔️ Premium Outdoor & Snow Capsule – Tents, Down, Packs & Hardgoods 🎿

Total SRP : $7,136,411.42 | Selling Price : $2,140,923.43
Units : 50,123 | Cost / Unit : $42.71

✨ Collection Overview

An expansive, brand-forward assortment spanning camp, snow, and everyday technical—built around marquee names like The North Face, Arc’teryx, Norrona, Marmot, Big Agnes, NEMO, Therm-a-Rest, Sea to Summit, Deuter, Osprey, Fjällräven, Black Diamond, Smith, Maui Jim, Fischer, Nordica, Dahu, Salomon, Helly Hansen and more. Mix covers tents & shelters, sleep systems, technical outerwear, skis/boots, goggles & sunglasses, packs & hydration, and high-attach accessories. Unit depth clusters smartly: high-velocity mats, hats and daypacks drive turns, while statement tickets (GTX shells, ski boots, premium pads) lift AOV. With cost held at $42.71 and SRP lanes ranging from $45 hats to $899+ shells/boots, this capsule equips retailers to merchandise from entry through elite.

📊 SKU Spotlight

• NEMO Switch 2P Tent | 126 u • $299.95 SRP
  Lightweight 2-person shelter—easy win for spring/fall backpacking walls.
• TNF Women’s Arctic Triclimate Jacket (assorted) | 137 u • $449.95 SRP
  Modular 3-in-1 warmth; city to mountain appeal in key neutrals.
• Sea to Summit Camp Self-Inflating Mat | 250 u • $101.50 SRP
  High-volume, repeatable sleep comfort—ideal promo and bundle driver.
• HEST Sleep System Pad | 39 u • $499 SRP
  Premium car-camp pad; luxury comfort differentiator in sleep category.
• Big Agnes Women’s Garnet 60L Pack | 57 u • $299.99 SRP
  Women-specific load hauler with modern suspension and organization.
• Kelty Cosmic 20 W 550-Down | 73 u • $214.99 SRP
  Beloved value down bag—prime for “complete sleep kit” upsells.
• NEMO Tensor Alpine Mummy Pad | 51 u • $249.95 SRP
  Cold-ready R-value in a packable form—alpine and shoulder-season hero.
• Snow Peak Titanium Kanpai 350 mL | 71 u • $169.95 SRP
  Giftable titanium EDC bottle with cult following; strong accessory attach.
• Fischer Ranger 84 Skis ’24 (assorted lengths) | 27 u • $699.99 SRP
  All-mountain versatility—clean graphic, broad skier fit.
• Dahu Ecorce Ski Boots (assorted M/W, LE) | 40+ u • $889–$1,049 SRP
  Premium crossover boots with removable liner shoes—high-ticket traffic magnet.
• Therm-a-Rest NeoAir Venture + Mini Pump | 163 u • $119.95 SRP
  Packable pad with included pump—fast turns, low return risk.
• Herschel Classic XL Backpack | 142 u • $65 SRP
  Daily carry staple—back-to-campus and travel promo friendly.

⚡ Why This Capsule Wins

• Banner-Brand Cred – Assortment anchored by household technical names that convert cold traffic and support premium price integrity.
• 4-Season Mix – From alpine shells and skis to tents, sleep and daypacks—sellable every month with Q4 snow and Q2 camp peaks.
• Depth in Essentials – High unit counts on mats, hats, daypacks and midlayers drive consistent turns and bundle attach.
• Ticket Laddering – $45–$899 SRP spread lets you stack good-better-best stories online and in-store.
• Women’s Focused Options – Dedicated women’s packs, pants and outerwear expand reach and reduce size-related returns.
• Accessory AOV Lifts – Bottles, eyewear and footprints naturally add to cart alongside tents/sleep and ski outerwear.

💸 Profit Playbook

• Build Camp Bundles (tent + pad + bag) with 8–12 % bundle discount to raise AOV while protecting margin; spotlight Switch 2P + Venture/Altitude or Tensor Alpine kits.
• Run “Kit the Mountain” edits (Freedom Bib + Refuge/Recon pants + Smith goggles) for snow; price-ladder good-better-best by insulation and membrane.
• Use accessory attach (Kanpai titanium bottles, hats, sunglasses, footprints) at cart and PDP “complete the look” to target +12–18 % attach rate.
• Leverage mid-ticket velocity (NeoAir Venture, Sea to Summit mats, Herschel XL) in paid ads; hold premium shells/boots for email + remarketing to maintain ASP.

🚚 Shipping Notes

Inventory ships pallet-ready; we coordinate pickup or nationwide freight with your preferred carrier.

Disclaimer: Sold by manifest; slight unit variance & minor packaging scuffs possible.