Pajar Winter‑Boot Close‑out: Ice‑Grip, Tall Nylon & Sneaker Styles (FOB UT) - $25.49/unit
Pajar Winter‑Boot Close‑out: Ice‑Grip, Tall Nylon & Sneaker Styles (FOB UT) - $25.49/unit
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🥾 Pajar® Canadian Winter‑Boot Close‑out – Ice‑Grip, Tall Nylon & Sneaker Styles ❄️
Total SRP : $523,110 | Selling Price : $62,773.20
Units : 2,463 | Cost / Unit : $25.49
✨ Collection Overview
A 119‑SKU assortment of women’s cold‑weather footwear from Montreal heritage label Pajar. From the iconic Ice‑Grip soles to fashion‑forward wedge sneaker boots, every pair carries waterproof uppers, comfort ratings down to –30 °C, and full fur or sherpa linings. Your blended acquisition is 88 % below retail, unlocking 65‑75 % gross margins even after discounting.
📊 SKU Spotlight
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Toboggan 2.0 Tall Nylon Boot | 798 u • $225 SRP
Top‑selling après‑ski silhouette in Black, Fuchsia & Gold Stellare; rugged rubber shell + zip‑on snow cuff. -
Travita Shield Boot | 702 u • $225 SRP
Mid‑calf waterproof lace boot with reflective shield logo; three neutral colorways for broad appeal. -
Moscou 3.0 Ice‑Grip Ankle Boot | 150 u • $275 SRP
Flip‑grip outsole toggles from rubber traction to metal ice cleats in seconds—viral feature every winter. -
Chalet Faux‑Fur Trimmed Leather Boot | 312 u • $180 SRP
Classic après‑ski chic with shearling cuff; black, white, sand & burgundy palette. -
Tanita Side‑Zip Wedge Boot | 51 u • $225 SRP
Hidden wedge lifts AOV & bridges fashion and function for city customers.
⚡ Why This Lot Wins
- Premium Brand Equity – Pajar retails in Nordstrom & Saks; average customer rating 4.6/5.
- Peak‑Season Timing – Boots typically sell‑through Q3‑Q1; perfect for fall/holiday ramp.
- Size Curve Sweet Spot – Core women’s 7‑9.5 represents 78 % of units, minimizing slow movers.
- High ASP Driver – 80 % of pairs carry $225–$275 SRP, boosting ticket value vs. generic snow boots.
- Story‑Rich Features – Ice‑Grip, waterproof membranes, –30 °C ratings = easy marketing hooks.
💸 Profit Playbook
• List Toboggan 2.0 at $99 MAP‑friendly price: ≈66 % margin after marketplace fees.
• Bundle Shield Boot + Copper‐infused wool socks (add‑on $4 COGS) at $119 “Snow‑Day Kit.”
• Create “Ice‑Grip Demo” video for social ads—past campaigns show 2× CTR uplift.
• Offer Buy‑One‑Get‑30 % on second pair to move color duplicates and raise AOV.
🚚 Shipping Notes
Inventory ships pallet-ready, cartonized; we coordinate pickup or nationwide freight with your preferred carrier.
Disclaimer: Count may vary ±2 %; cartons may display retail price stickers.
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