👗🎀 Joyfolie Girls Fashion Mega Lot — Dresses • Shoes • Outerwear • Accessories (Toddler–Teen)

Total SRP : $3,374,704.11 | Selling Price : $521,060.00
Units : 52,106 | Cost / Unit : $10.00

✨ Collection Overview

Single-brand, girls-only Joyfolie assortment built for boutique-level presentation and fast turn. This load is dress-forward with matching layers, footwear, and accessories—so you can merchandise complete outfits (and sell higher baskets) instead of scattered one-offs. Size coverage runs broad from toddler through teen (apparel sizes commonly 2–14 with some combined sizing), plus kids footwear sizing (toddler through youth) and one-size accessories.

• Dresses: 17,578 units (from everyday styles to premium “impact” silhouettes)
• Tops: 4,923 units • Bottoms/Skirts: 4,501 units • Outerwear (jackets/sweaters): 3,679 units
• Footwear wall: 13,184 units across flats, boots, heels, sandals, slippers
• Accessories: 7,111 units (belts, jewelry, hair/crowns, hats)
• SRP ladder: approx. $16.50–$298 with a strong mid-range (great for good/better/best pricing)

Important: This product page intentionally lists style names only (no SKU numbers). Full manifest includes size/color breakdowns by style.

📊 SKU Spotlight

• Leana Impact Dress — 1,523 u • $218 SRP
  Statement maxi styling with photo-ready finishes (shine textures, dramatic sweep/train details). Strong size run across core girls sizing.
• Junie Impact Dress — 768 u • $198 SRP
  Event-ready “wow” dress program that supports premium pricing and special-occasion merchandising (holidays, weddings, recitals, portraits).
• Maia Impact Dress — 481 u • $258 SRP
  Top-tier SRP driver in the mix—ideal for a “premium rack” or front-table feature to lift ASP.
• Medora Dress — 879 u • $68 SRP
  High-volume everyday dress that sells year-round; easy to size, easy to style, strong repeat-buyer energy.
• Macy Dress — 804 u • $72 SRP
  Reliable mid-ticket dress program for boutiques, pop-ups, and live selling—great for multi-color drops.
• Avalon Duster — 1,241 u • ~$19.50–$24.50 SRP
  Layering piece that upgrades outfits fast (over dresses/sets); perfect for “add-on” attachment at checkout.
• Terrea Skirt — 780 u • $48 SRP
  Mix-and-match bottom that pairs cleanly with tanks/tees and outerwear for capsule displays.
• Charlotte Flat — 972 u • $58 SRP
  Occasion-friendly flats (floral/party vibe) that pair naturally with dresses—strong bundle builder.
• Keiko Tall Boots — 841 u • $118 SRP
  Boot program with serious perceived value; merchandises well as a seasonal hero and supports higher AOV.
• Prisca Slippers — 2,183 u • $24.50 SRP
  Cozy, giftable volume item—ideal for impulse displays, sleepwear bundles, and “3 for $$” promos.
• Flora Crown — 1,694 u • $26.50 SRP
  Whimsical accessory that completes the look (portraits, parties, flower-girl moments) and drives attachment.
• Zaylee Belt — 926 u • $34.50 SRP
  Outfit finisher with dress pairing potential—great for “complete the look” upsells.

⚡ Why This Capsule Wins

• Single-brand coherence: Joyfolie-only means one aesthetic, cleaner merchandising, and easier ad/storytelling.
• Dress-led SRP engine: Deep dress volume plus premium “impact” pieces gives you a built-in good/better/best ladder.
• Outfit attach rate: Shoes + belts + crowns/jewelry make it simple to sell complete looks and raise AOV.
• Year-round mix: Boots/outerwear plus sandals/swim/sleep keeps sales moving beyond one season.
• Size coverage that sells families: Toddler through teen ranges support multi-kid households and “size-run” racks.

💸 Profit Playbook

• Merchandising map: Build 4 zones—(1) Premium/Impact Dresses, (2) Everyday Dresses, (3) Shoes Wall, (4) Accessories Bar (crowns/belts/jewelry). Customers “build the outfit” naturally.
• Bundle builders: Occasion set (dress + flats + crown), Holiday photo set (impact dress + belt), Sleepover set (sleepwear + slippers), Seasonal set (dress + sweater/jacket + boots).
• Price ladder (simple): Keep entry items (tanks/tees/slippers/accessories) aggressive, hold mid-tier dresses strong, and protect premium impact dresses as your margin anchor.
• Online listing strategy: Use style names + category + size range in titles (no SKUs), and group listings by “drop” (color stories / occasions) for higher conversion and repeat visits.
• Live selling: Run “Dress Drops” with quick try-on content; finish each segment with a 60-second accessories sweep to spike add-ons.

🚚 Shipping Notes

Inventory ships pallet-ready; we coordinate pickup or nationwide freight with your preferred carrier.

Disclaimer: Sold by manifest; assorted sizes/colors/styles; slight unit variance & minor packaging scuffs possible.