🍽️ Johnson Brothers 20-Piece Dinnerware Set – Classic Floral Countryside Design

Total SRP : $8,400.00 | Selling Price : $1,260.00
Units : 48 | Cost / Unit : $26.25

✨ Collection Overview

The Johnson Brothers 20-Piece Dinnerware Set delivers timeless table presentation with a traditional countryside floral motif and classic stoneware construction. Each boxed set includes a complete service for four, featuring dinner plates, salad plates, bowls, and mugs designed for everyday durability while maintaining elegant table appeal.

Johnson Brothers is known worldwide for its heritage British-style tableware patterns, and this set captures that aesthetic perfectly with scenic pastoral artwork and detailed floral borders. The design pairs beautifully with farmhouse, cottage, and classic dining décor—making it highly desirable for both household use and gift buyers.

With 48 units of a single SKU, this lot is extremely simple operationally: clean inventory management, easy listing setup, and strong retail demand in both e-commerce and brick-and-mortar housewares categories.

📊 SKU Spotlight

• Johnson Brothers 20-Piece Dinnerware Set — 48 Units • $175 SRP
  Complete dinnerware collection providing a full table setting for four people. The set includes dinner plates, salad plates, bowls, and mugs with a traditional countryside illustration framed by floral detailing.
• Complete Service for Four — Each box contains 20 pieces, allowing retailers to merchandise as a ready-to-use household dinnerware solution.
• Classic Transferware Styling — Pastoral artwork and floral accents deliver vintage English country charm that resonates strongly with farmhouse and cottage décor trends.
• Gift-Ready Packaging — Ideal for weddings, housewarming gifts, holiday registries, or seasonal home refresh promotions.

⚡ Why This Lot Wins

• Strong brand recognition — Johnson Brothers dinnerware has decades of demand in department stores and home retailers.
• Perfect home category product — Dinnerware remains a consistent household replacement and gifting category.
• Single-SKU simplicity — Easy listing, easy storage, and simple merchandising compared to mixed housewares lots.
• High perceived value — $175 retail price point provides strong margin flexibility across multiple selling channels.
• Evergreen demand — Dining sets sell year-round and spike during holiday, wedding, and housewarming seasons.

💸 Profit Playbook

• Marketplace pricing: List between $99–$139 per set to maintain strong margins while remaining competitive.
• Bundle strategy: Pair with table linens, placemats, serving platters, or kitchen accessories.
• Seasonal promotions: Strong performers during holiday hosting, wedding registry periods, and housewarming seasons.
• Visual merchandising: Stage a complete table setting for product photography to increase conversion.

🚚 Shipping Notes

Inventory ships pallet-ready. We can coordinate pickup or arrange nationwide freight with your preferred carrier.

Disclaimer: Sold by manifest; slight unit variance or minor packaging wear may occur.